Our team members are one part general/brand manager, one part researcher, and one part innovator. We are excited about growing something bigger than ourselves. We are compelled by continuous learning. We are passionate about winning. We strive to be superior team members and leaders. We pursue excellence relentlessly.
As a firm, Keen strives to find what’s next and what’s better.
Keen’s aim is to find, develop, and create innovative tools and methodologies grounded in empirical evidence to help marketers attack critical barriers to success and find compelling opportunities for growth. We aim for our tools and methods to be a catalyst for greater marketing agility, we enable teams with analytic-driven, action-oriented solutions, and we connect the dots between investment and impact.
Greg is a classically trained, seasoned marketing professional with over 17 years of experience developing strategic growth plans for large CPG organizations. Greg has a broad range of experiences in leveraging insights to competitively position brands, crafting unique and compelling marketing strategies and driving innovation.
Alan is an entrepreneur and business strategist with more than 15 years of experience. He began his career by founding two companies and has since worked with companies ranging from start-ups to Fortune 500 in the areas of innovation, strategy and marketing.
John has nearly 20 years of experience advising companies on brand strategy, brand portfolio strategy, and communications efforts. John has honed an expertise in enabling companies to use brand more effectively to drive business growth, strengthen customer relationships, and sharpen organizational focus.
Don is a disciplined strategist and brand communications leader. For more than two decades, he has delivered distinctive performance for a diverse array of clients and categories, developing brand strategies and executing integrated marketing solutions.